The Role of Guilds and YGG’s Vision in the Evolving World of Web3 Gaming

Explore the world of Web3 gaming with industry experts at REDeFiNE TOMORROW 2024, hosted by SCB 10X. The session “The Role of Guilds and YGG's Vision in the Evolving World of Web3 Gaming” features Gabby Dixon, CEO & Co-founder of Yield Guild Games, and Gareth Lai, Contributor at Impossible Finance. They will discuss YGG's vision, the importance of guilds, and perspectives on the evolution of Web3 gaming.

Growth of YGG's Web3 Community Through Play-to-Earn Games

• Yield Guild Games (YGG) is a guild platform that brings together players in the Play-to-Earn Blockchain gaming ecosystem. It allows them to participate on a single platform and earn income through gameplay or investment in NFTs (Non-Fungible Tokens). YGG operates as a decentralized guild using a Decentralized Autonomous Organization (DAO) structure.
  
  
• YGG's founding story began with Gabby's 20+ years of experience in the industry, giving him expertise and understanding of game development technology. When Gabby discovered the world of Cryptocurrency and NFTs through the Ethereum-based game CryptoKitties, he became interested and joined the community of Axie Infinity, a popular Play-to-Earn game that gained worldwide fame.
  
  
• Gabby saw a business opportunity in connecting people who owned NFTs but didn't have time to play games with those who wanted to play games for income but didn't have NFTs. This led to the establishment of the guild platform Yield Guild Games (YGG), catering to gamers, investors and Blockchain game developers on a single platform. The guild platform eventually evolved into a thriving Web3 gaming community.

Guild Advancement Program: The Key to Player Success

• Gabby explains that the Web3 gaming market is constantly evolving, evident in the release of higher quality games in recent years. The presence of a community facilitates communication, engagement and collaboration on in-game missions, as well as participation in Web3 game events, without the need for Scholarship programs to attract players.
  
  
• YGG created a quest system for members during the bear market (a downward trend in the market) to provide opportunities for partner games like Axie, Pixels, and Parallel to bring their communities together. They also established the "Guild Advancement Program (GAP)" to distribute tokens and encourage member participation in community tasks. Players are rewarded with Soul-bound tokens (SBTs) and achievement badges displayed on their profiles. Gabby believes that "reputation" is a key to a gamer's success and helps expand the community as gamers can identify themselves and showcase their expertise.

The Difference and Future of Web3 E-Sports

• Gabby views Web3 E-Sports as distinct from traditional E-Sports. Web3 E-Sports can connect and incentivize the entire ecosystem, including the game itself, gamers and fans of gamers in E-Sport Web3, through token ownership, which can attract more members than games in the Web2 era.
  
  
• Gabby reveals that YGG collaborates with Ronin and Base, prominent Blockchain Protocols that have gained attention from Web3 game developers due to their scalability, security and user-friendly features for developers and users. YGG integrates these Blockchain Protocols into its platform to attract players and enhance the ecosystem's quality. YGG's strategy starts by matching gamer interests with Web3 game content under the Blockchain network. This strategy aims to build long-term relationships between gamers and the community through quests and reputation-building. The reward for gamers is ultimately receiving tokens.

Protecting Privacy with “Zero-Knowledge”

Zero-Knowledge is a technology that is transforming the Web3 gaming world. It allows for the verification of gameplay without revealing players' actual data. This enhances security, protects privacy and enables players to improve their skills without disclosing personal information. Gabby is confident that Zero-Knowledge technology will ensure the safety of players on the platform.

Survival and Earning Opportunities in Cryptocurrency

• YGG has established the “Future of Work” initiative to explore opportunities for earning income from cryptocurrency beyond gaming, such as Data Sharing, AI Labeling and other tasks that contribute to the growth of the Gig Economy. ERC-6551 tokens will enable NFTs to become containers with their own wallets, creating new experiences as seen in games like Feature Primitive and Parallel Colony.
  
  
• Gabby believes that the world of Web3 gaming is rapidly evolving, along with the diversity of tokenomics (token economics) and ownership of various digital assets. This allows players and interested individuals to participate in investments and activities beyond just playing for income.

Moreover, YGG teaches various skills to those interested in the Web3 gaming world, such as content creation, community management and Web3 game testing. This creates opportunities for members to participate and develop their skills in the Web3 era without requiring significant financial investment.

YGG's Next Steps: Developing Features to Meet Player Needs

Recently, Gabby revealed YGG's plan to launch “On-Chain Guild,” a feature that displays guild identity on the Blockchain. It includes multi-sig, guild badges and member lists. This feature will enable gamers to complete quests, participate in competitions, and earn rewards as compensation.

Summary

In the future, YGG plans to expand the Guild Advancement Program to support more new games and enhance its guild platform. This includes integrating quests, reward systems from various game genres, Blockchain technology and YGG's own technology to improve the overall experience.

Learn more about  Yield Guild Games through its website https://www.yieldguild.io or watch this session’s recording on Youtube:  The Role of Guilds and YGG’s Vision in the Evolving World of Web3 Gaming